Choose your current color. See the results.
Colors for blondes
Want to be bright purple not blonde? It's easy.
The lighter & more even your blonde, the brighter & more even the result.
Colors for browns
Want to be jewel purple not brown? It's easy.
The lighter your brown, the brighter your color.
Colors for browns
Want to be jewel purple not brown? It's easy.
The lighter your brown, the brighter your color.
$35
or 4 installments of $8.75 by 
More info
- Refresh & maintain color in 2-5 mins
- Create color on bleached & color treated blondes & browns in 2-5mins
- For medium & dark brown hair best results when your hair has some highlights
- For extra purple color re-apply & use daily!
Description
Choose your current color. See the results.
Colors for blondes
Want to be bright
purple
not blonde? It's easy.
The lighter & more even your blonde, the brighter & more even the result.
Colors for browns
Want to be jewel
purple
not brown? It's easy.
The lighter your brown, the brighter your color.
See pastel color options
Healthy color duo
Use color shampoo and conditioner together for more hydration, extra color intensity, and to prevent fade.
$63
Real people. Real results.
Get the video look:
Look 1
Look 2 & 3
Want to be one of a kind?
Blend the colors you want, your way.
The results are magical.
The results are magical.
$2
Your custom blending bottle
We make hair healthy
No damage!
FAQs
Vivid purple shampoo
- DOES MY HAIR HAVE TO BE BLEACHED TO GET VIBRANT PURPLE?
For the most color vibrancy, hair must be bleached to platinum/pale blonde. The lighter your color, the brighter your results. - WILL THIS WORK ON DARKER HAIR?
Yes you can use vivid purple on darker color treated hair & the result will be more jewel like. On brown hair with highlights you will get more vibrant results. - HOW LONG WILL IT TAKE TO COME OUT OF MY HAIR?
How long it lasts depends on the color you used, how often you’ve used it, how long you’ve used it, the condition and porosity of your hair. - HOW LONG DOES THE COLOR LAST?
Can last as long as you want with continued use. Vivid’s take more time to wash out of the hair. To try a new color, stop using our product and wash your hair with any clear shampoo.
Ingredients
Aqua/Water, Lauramidopropyl Hydroxysultaine, Polyacrylate-1 Crosspolymer, Capryloyl/Caproyl Methyl Glucamide, Sodium Chloride, Fragrance, Citric Acid, Amodimethicone/Morpholinomethyl Silsesquioxane Copolymer, Limonene, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Trideceth-5, Guar Hydroxypropyltrimonium Chloride, Propylene Glycol, Glycerin, Trisodium Ethylenediamine Disuccinate, Sodium Benzoate, Potassium Sorbate, Phenoxyethanol, Synthetic Fluorphlogopite, Titanium Dioxide (CI 77891), Tin Oxide, Tris(Tetramethylhydroxypiperidinol) Citrate, Citral, Octadecyl Di-t-butyl-4-hydroxyhydrocinnamate, Linalool, Citronellol, Basic Red 51, Basic Brown 17 (CI 12251), Basic Yellow 87, Basic Orange 31, Basic Red 76, HC Blue No. 16, Basic Violet 2, HC Blue No. 2
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